The management of the automobile plant is approaching new strategic decisions: the Niva Travel SUV no longer has the Comfort Off-Road version.
The course on revision of the whole model range of Lada is also taken.
In the light of recent changes, AvtoVAZ has decided not only to remove from the range the Lada Niva Travel variant with enhanced off-road performance (previously the only one), but also to focus on market-relevant offers. This is a step in response to technological innovations, increased competition and economic dynamics of the outgoing year.
Customers will now have access to versions: the Classic '24 (1,314,000₽) excluding specials and the Comfort '24 with one driver airbag for an additional 159,000 ₽.
Features of the updated packages include heated seats, air conditioning, cooled glove box (glove compartment). Also the cars of these models are equipped with alloy wheels and moldings.
Also, the head of AvtoVAZ Maxim Sokolov confirmed the unchanged price policy of Lada this year. This decision emphasizes the priority of affordability for consumers, despite external challenges.
And the Niva Travel version, without additional safety options, remains available and on the price list, demonstrating the automaker's commitment to flexibility and adaptation to current market needs.