Tourism06.09.2023 - 18:53

«Yandex Travel» has surpassed Ostrovok.ru in the number of online hotel bookings

The share of bookings through this service almost doubled over the year, reaching 15% of total bookings.

Фото: from open sources

In the current season, tourists preferred to book hotels and inns through Yandex Travel service instead of Ostrovok.ru service. In particular, the share of "Yandex Travel" accounts for 15% of all bookings, when the indicator of a competitive service is only 14.5%, writes RBC.

According to experts, this is due to both the improvement of applications "Yandex", and the fact that "Yandex Travel" are part of the ecosystem, which provides more opportunities to attract customers and promotion.

Also in the list of the most popular services were Acase.ru, Bronevik.com and Zabroniryi.ru. they account for less than 5% of bookings from the total number.

The indicator of OneTwoTrip this year decreased to 1.8%.

At the same time, it is noted that most tourists use not services for reservations, but the sites of hotels themselves. Especially after Booking.com left the Russian market.

Earlier Anex named tours from Russia to China and Africa the most discussed "novelties".

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